Topic
Social Media & The New Rules of PR and Marketing
A one-hour presentation followed by a group discussion about social media as one of “The New Rules of PR and Marketing.”
You’ll be walked through the necessary steps to update your marketing strategy. You’ll be given some valuable, online tips that can help your company innovate and change with the times, such as:
1) 4 Channels of Marketing
2) What is SEO & SEM and why are they important?
3) Web Content and Design
4) Viral Marketing
5) Social Media
6) Blogging & Article Writing
7) Face-to-face Marketing
Our speaker will tie it all together into a cohesive marketing strategy that enhances your direct effectiveness with your clients, as well as offer some advice on some of the choices you’ll have to make. As a marketing expert and business owner who regularly uses these methods with success, our speaker will help you get comfortable with these NEW Rules and help you implement them!
Our Speaker
Look up the word “go-getter” in the dictionary and you might as well see a picture of D.J. Heckes, owner of EXHIB-IT! Tradeshow Marketing Experts, a GSA Certified, woman-owned small business headquartered in Albuquerque, NM. EXHIB-IT! was founded and organized by DJ for the express purpose of providing quality products with exhibit marketing and design services to federal agencies and commercial enterprises. Today, EXHIB-IT! is revered as a premier company of tradeshow marketing experts, having earned many national awards.
DJ’s company weathered and grew through many adversities like the Dot Com crash, 9-11, and recent periods of economic downturn, to then experience great growing pains (108% growth in 2 years) which resulted in some turbulent infrastructure changes. Through it all, DJ has moved from a home office to what is now a 9,000 square-foot building and her company continues to thrive! Today, she teaches how to turn challenges into opportunities that raise your company to a new level, particularly on the Internet. She shares how the Internet has changed the way we reach clients, both directly and indirectly.
For more information on DJ Heckes and EXHIB-IT!, visit www.exhib-it.com. You may also follow DJ on twitter, facebook, and LinkedIn.
When, What & Where
Thursday, September 24th, 6-8PM
RSVP Dinner
Please email me if you will be attending. As usual, this event is free, but not in a restaurant. Therefore, we’ll be serving pizza, drinks, and dessert. Your contribution is greatly appreciated to help offset our costs. Thanks!
EXHIB-IT!
6207 Pan American Freeway NE
Albuquerque, NM 87109
SynerQue
SynerQue meets on the 4th Thursday of each month at 6pm to share ideas and success stories about all things social media in New Mexico. Each meeting will feature a guest speaker who is blazing trails in their industry using social media. The meetings are followed up with informal networking and idea sharing. So come out and meet other movers and shakers in the NM social media sphere!
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